SARI, Rusmala Nurul Anita; ZAENAL ARIFIN; ALBARI, Albari. Efektivitas Strategi Diferensiasi dan Promosi Harga Berbasis Segmen Pasar: Studi pada TB. Putri HBT Jaya. Jurnal Ilmu Manajemen Terapan, [S. l.], v. 7, n. 6, p. 1894–1902, 2026. DOI: 10.38035/jimt.v7i6.9475. Disponível em: https://www.dinastirev.org/JIMT/article/view/9475. Acesso em: 10 aug. 2026.